"100 HEARTS FOR CSKA"
At the end of 2012 VC CSKA launched the initiative "100 Hearts for CSKA". The original idea of the campaign was to immediately save the club from the severe financial crisis.
Many red hearts took part in the campaign, including a number of celebrities from various spheres of public life. Here are some of them:
Ivan Garelov, Emil Danchev, Stoycho Mladenov, Maria Ilieva, Titi Papazov, Asparuh Nikodimov, Academician Alexander Popov, Arch. Ivaylo Mishev, Georgi Kalchev, Dimitar Berbatov, Plamen Konstantinov and many more. etc. You can see a video with their speeches here
The amount raised from the initiative was BGN 51,000, thanks to which VC CSKA managed to survive and successfully end the sports season.
After the success of the campaign, Volleyball Club CSKA took a new step in its quest for a better future. The management of the Reds started working with a team of marketing and legal specialists. The goal is for the club to succeed in the best way to continue the "100 Hearts for CSKA" campaign, which has achieved great public success.
With the help of the newly formed team, CSKA developed a long-term five-year development strategy. The main goal of this program is to find a general sponsor or owner, as well as to achieve high sports results in Bulgaria and in Europe.
The management of CSKA thanks all those who supported the club not only financially but also with their knowledge and skills in this difficult time.
100 Hearts for CSKA
Volleyball club CSKA has taken a new, completely non-standard and innovative way for sports clubs in Bulgaria. After the launch of the "100 Hearts for CSKA" campaign, which was designed to save the club from the severe financial crisis, the response in the sports community and sports media was great. This gave grounds to expand the campaign "100 Hearts for CSKA" and to unite various initiatives and products created by the management of VCCSKA.
Card "100 hearts for CSKA"
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